Primary Care in Brandon, FL

Everyday care,done right.

Annual exams, focused visits when you need to be seen, and ongoing care for adults, with two ways to make LIV your primary care home.

Choose our Integrative Wellness & Prevention visits for whole-person care that puts prevention first, or conventional primary care through your insurance.

Book a Visit Compare Your Options
Hands nurturing a young green seedling, a symbol of preventive primary care in Brandon, FL
In-network withCignaCurativeTricare Select East

Two Ways to Make LIV Your Primary Care

Choose the care that fits you

Self-Pay

Integrative Wellness & Prevention

Primary care with a holistic lens, for patients who want more than the basics. We blend conventional medicine with functional and lifestyle approaches to support prevention and whole-person health.

Labs can often use your insurance, and a superbill is available on request. See pricing in the FAQ below.

Book Integrative Wellness

Best for patients who want

  • A more holistic approach to everyday health
  • Prevention and healthy aging at the center of care
  • Nutrition, sleep, stress, and lifestyle built into their plan
  • A primary care home without using insurance
  • An easy path into functional medicine, hormones, or weight loss when needed

Focused Visits

Need to be seen soon?

When something comes up, you should not have to wait weeks or sit for hours in a crowded waiting room. A Focused Visit is a shorter appointment for one specific concern, with same or next-day openings when available.

You get the same thorough, unhurried care we are known for, focused on getting you feeling better.

Colds and sinus infectionsSore throat and coughUrinary tract infectionsRashes and skin concernsMinor injuriesPink eye and ear painMedication questionsA new symptom that worries you
Same or next day when available

One concern, fully addressed

A shorter, focused appointment built around the reason you came in.

  • A clear diagnosis and treatment plan
  • Prescriptions when appropriate
  • In person, or by virtual visit when it fits
  • Self-pay, with pricing in the FAQ below
Book a Focused Visit Need it today? Call or text (813) 419-7911

For chest pain, trouble breathing, severe bleeding, signs of a stroke, or any emergency, call 911 or go to the nearest emergency room.

Everyday Care, Done Thoroughly

What primary care includes

Annual Physicals & Wellness Exams

A full yearly review of your health, preventive screenings, and a plan for the year ahead.

Three women exercising together outdoors, staying active with support from primary care
Care for every season of life

Sick & Focused Visits

Colds, infections, rashes, and minor injuries, with same or next-day openings. Learn more

Provider checking a patient's blood pressure during a primary care visit in Brandon, FL
Blood pressure & heart health

Chronic Conditions

Blood pressure, diabetes, cholesterol, thyroid, and more.

Labs & Screenings

Routine bloodwork and preventive screenings.

Women's Health

Well-woman exams and pap smears.

Patient reviewing medications and refills with a provider
Medication management & refills

Virtual Visits

Telehealth for quick concerns and follow-ups.

DOT Physicals

Certified medical examiner for commercial drivers, with a same-day certificate if cleared.

Explore DOT Physicals

Your Visit

Simple from start to finish

  1. 1

    Book online

    Choose Integrative Wellness & Prevention, insurance primary care, or a Focused Visit.

  2. 2

    Complete your forms

    Fill out your intake and upload your insurance card if you are using it.

  3. 3

    Your visit

    Talk through your concerns, have your exam, and leave with a clear plan.

  4. 4

    Ongoing care

    Lab results, follow-ups, and refills, handled by the same team.

Corporate wellness program for local teams at Live In Vitality Wellness Center in Brandon, FL
For employersBuilt around your team

Corporate Wellness

Healthier teams start with a conversation

Every workplace is different, so we do not start with a package. We start by listening, then build a wellness plan around your people, your goals, and your budget.

  1. Tell us about your teamYour size, your goals, and what you are hoping to change.
  2. We meet and talk it throughNeeds, schedules, and budget, in one simple conversation.
  3. We design your planA program built for your organization, not pulled off a shelf.
Health screeningsDOT physicals for driversWellness talksWeight and metabolic programsGroup IV days
Start the Conversation Or call (813) 419-7911

Primary care questions, answered

What is Integrative Wellness & Prevention, and how much does it cost?

It is our self-pay primary care option for patients who want a more holistic approach, or who do not have insurance or prefer not to use it. It blends conventional care with functional and lifestyle medicine, with a focus on prevention.

First visit: $199
Second visit: $165
Follow-up visits: $125

Labs can often be billed to your insurance or offered at our discounted cash lab pricing, and we can provide a superbill on request for possible out-of-network reimbursement.

Which insurance plans do you accept?

We are in-network with Cigna, Curative, and Tricare Select East for conventional primary care visits. Please bring your insurance card, and check with your plan about your copay or deductible.

What is a Focused Visit, and how much does it cost?

A Focused Visit is a shorter appointment for one specific concern, such as a sinus infection, a urinary tract infection, a rash, or a minor injury. We offer same or next-day openings when available, in person or by virtual visit when appropriate.

Focused Visit: $129, self-pay

For any emergency, call 911 or go to the nearest emergency room.

How do I choose between the two?

Choose Integrative Wellness & Prevention if you want whole-person care with prevention at the center, do not have one of our insurance plans, or prefer to pay directly. Choose conventional primary care if you want your visits billed to Cigna, Curative, or Tricare Select East. If you just need to be seen for one concern, a Focused Visit is the quickest option. Not sure? Call us and we will help you decide.

Does insurance cover your specialty services?

Insurance covers conventional primary care visits only. Specialty services, including functional medicine, hormone care, medical weight loss, peptides, IV therapy, and skin and hair care, are self-pay. Labs for those services may still be billed to your insurance.

Can you be my primary care provider and treat my hormones or weight?

Yes. Many patients see us for both. Primary care and specialty care are scheduled and priced separately, all coordinated in one place.

Do you work with employers on corporate wellness?

Yes. We start with a conversation about your team and your goals, then design a plan that fits your organization. Reach out through our contact page or call (813) 419-7911 to get started.

Do you offer virtual visits?

Yes. Virtual visits are available for many quick concerns and follow-ups for patients in Florida. Some concerns need an in-person exam, and we will let you know when that is the case.

Do you offer pap smears and women's wellness exams?

Yes. We offer well-woman exams and pap smears, with screening based on your age and history.

Where are you located?

Live In Vitality Wellness Center is at 646 E Bloomingdale Ave in Brandon, FL, serving Brandon, Riverview, Valrico, FishHawk, Lithia, Seffner, and the greater Tampa Bay area.

Your primary care home.Integrative or conventional, the choice is yours.

Book your visit and let us take care of your everyday health, from annual exams to the moments you need us most.

Book Your Visit Or call or text (813) 419-7911

This page is for general information and is not medical advice. For a medical emergency, call 911 or go to the nearest emergency room. Insurance participation applies to conventional primary care visits only and is subject to your plan's benefits. Self-pay prices are subject to change.